Why the name?

“El fútbol es la leche” – ‘football is the best’, said Quique Setién at his presentation as coach of FC Barcelona.

“Yesterday I was strolling past the cows in my village and today I am coaching Barça”.

Marca produced a memorable front page, ingeniously having dispatched a photographer to Cantabria to picture the actual cows in question.

Around about the same time, the idea of this blog came about and I felt the phrase summed up something of the spirit of what I was attempting to do.

Will Setién’s time in charge at Barça last longer than this blog? The smart money would be on the Santander man but let’s see how it goes….